Rakuten France, a French e-commerce platform

by | Jun 21, 2022 | Global selling

DMD is a cross-border service provider located in France. Since 2019, it fulfilled VAT tax declarations for more than one thousand Chinese clients. The latest service DMD offers is: registering their clients on French e-commerce platforms in their stead.

Rakuten France is the most successful European branch of Rakuten, which is the first Japanese e-commerce platform. It specializes in Electronical and Electrical Equipment (EEE), fashion, house products etc. The company was first named PriceMinister, but after it was acquired by Rakuten in 2010, its name changed to Rakuten France.

The e-commerce platform accounts for 9 million members, 17 million users and more than 1100 partners. In addition to its website, the company owns more than five thousand brick-and-mortar stores. For now, Rakuten France accounts for less than a thousand Chinese sellers. Thus, it is a market filled with potential. Its cashback mechanism allows the platform to increase customer repurchase rates times 6. As Rakuten does not sell its own products it is able to give a100% support to its sellers, without any other private label competing .

To register on the platform, it is only needed to pay a minimum fee of 39€. Then, sellers are free to put in place different ads and different ways of payment.

To promote your company’s services on the French market, DMD offers to register your company on French e-commerce platforms in your stead. For example, ManoMano, Fnac or Cdiscount. DMD’s bilingual team, French and Chinese, will fully and professionally support you. For further information do not hesitate to contact us, we look forward to working with you!

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