Kaufland.de, the German e-commerce platform

by | Jun 21, 2022 | Global selling

DMD is a cross-border service provider located in France. Since 2019, it fulfilled VAT tax declarations for more than one thousand Chinese clients. The latest service DMD offers is: registering their clients on French e-commerce platforms in their stead.

Kaufland.de, previously called Real.de is the 3rd biggest e-commerce platform, in Germany, behind Amazon and eBay. It is one of the fastest growing platforms in Germany, with a growth rate six times higher than the German e-commerce market growth rate. Kaufland.de is a high potential market and a technologically advanced platform. With more than 7 thousand sellers in 8 different countries and 32 million monthly visitors, Kaufland.de has little competition and a lot of traffic on its website. The E-commerce platform also owns 1300 brick-and-mortar stores, thus allowing online and offline sales. Its best-selling categories are electronic equipment, furniture and gardening/DIY. Moreover, it can rely on Kaufland supermarkets’ brand image, which are renowned in Europe.

It would seem like the Kaufland.de platform is able to use any means of payment regarding transactions on the German market. Monthly fees amount to 39.95€ and no period of commitment is required, the account can be cancelled at any given time. Then, regarding advertising fees, they are made publicly known and can also be cancelled at any given time. Sales commissions are low and are given to the sellers in the form of a “note de credit”. Since real.de joined Kaufland, the e-commerce platform was able to benefit from an important investment strategy and a sales promotion aiming to expand its network. It is a good opportunity for Chinese sellers to register on the Kaufland.de platform and also to follow into the same international expansion path.

To promote your company’s services on the French market, DMD offers to register your company on French e-commerce platforms in your stead. If you wish to register on Kaufland.de and/or you don’t know how to, DMD’s bilingual team, French and Chinese, will fully and professionally support you. For further information do not hesitate to contact us, we look forward to working with you!

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